In the two and a half years since they were first launched on air, the 23 videos making up the digital campaign on the values of ceramics entitled “Ceramics. A safe choice” have been viewed 14 million times on YouTube, Facebook and Instagram in markets around the world.
“Right from the beginning, our philosophy was to look after our customers in the same way that we would like to be treated ourselves,” says Bartosz Szablewski, director and co-owner of the Polish Paste Group, which he runs together with his mother Beata Szablewska. The company, founded in 1993 in Poznan, deals mainly with architects and private customers and offers them the very best Italian products
The reopening of trade fairs from 15 June is a fundamental step for the economic recovery and for Italian industry. It is also essential for Cersaie, the leading international exhibition of ceramic tile and bathroom furnishings to be held in Bologna from 27 September to 1 October.
Exhibitors are looking forward to returning to the physical show in complete safety: 80% of the available space has already been booked 7 months before the event is due to begin.
During these difficult times, the Italian ceramic industry has launched an initiative exploring beauty, colours and the fascinating histories of companies, ideas and collaborations with art, design and architecture. It […]