Sixth edition of ADI Ceramics & Bathroom Design Award | by Cristina Faedi
The sixth edition of the ADI Ceramics & Bathroom Design Award for innovative design in the Italian ceramic tile and bathroom furnishing industries will be held during the 37th edition of Cersaie, International Exhibition of Ceramic Tile and Bathroom Furnishings. The award is organised in cooperation with ADI – Industrial Design Association as part of the cultural activities of the “building, dwelling, thinking” programme.
During the first few days of the exhibition, a panel of experts consisting of Silvia Stanzani (designer), Oscar G. Colli (co-founder of the magazine Il Bagno oggi e domani) and Valentina Downey (chair of ADI, Emilia Romagna Delegation) will appraise showcased products in the ceramic tile and bathroom furnishing segments and select those that most successfully combine innovation and design excellence. The products chosen during these two days will be shortlisted for submission to the ADI Design Index 2020, an annual publication by ADI containing the best of Italian design put into production and selected by the ADI Permanent Design Monitor. This index covers all types of products and systems as well as theoretical, process and company research in the field of design.
The award ceremony for the ADI Ceramics & Bathroom Design Award will be held on Wednesday 25 September at 2:30 pm in the presence of the members of the panel and representatives of Confindustria Ceramica in the Famous Bathrooms event space in Hall 30. The Famous Bathrooms exhibit is a free interpretation of the bathroom space inspired by famous personalities who have shaped history. It explores the concept of the bathroom as the realm of well-being, a room to be furnished and customised while also being the part of the house closest to the product sectors of Cersaie. It consists of a series of spaces inspired by figures who have excelled in their various fields from classical times through to the present day, from the Beatles to Sigmund Freud, from Coco Chanel to Piet Mondrian and from Le Corbusier to Maria Callas.
Last year the winning companies in the ceramic tile category were Ceramica Fondovalle Spa with the product 20Pure, Mosaico+ with Nuova Gamma and Decoratori Bassanesi with Segments. The companies honoured in the bathroom furnishing category were Stella Rubinetterie with Simple, Arblu with Sistema Pietrablu and Duka with Natura 4000. The special mentions went to 41zero42 in the ceramic tile sector and Pba Spa with Ausili a scomparsa (foldaway aids) in the bathroom furnishings sector.