SICIS officially opened its new showroom in the Dubai Design District (d3) during the Dubai Design Week 2025, marking a significant milestone in its long-standing relationship with the Middle East. The opening event attracted a remarkable number of guests, including architects, interior designers, and design enthusiasts who explored the new 600-square-meter space located in Building 5.
The evening was a resounding success, with visitors expressing deep appreciation for the atmosphere, creativity, and craftsmanship that define the SICIS universe. Both professionals and fashion lovers were captivated by the beauty of SICIS Jewels, where live demonstrations of micromosaic artistry offered an up-close look at the meticulous techniques behind each piece.
Located on the ground floor of d3, the new showroom embodies the brand’s vision of merging art, innovation, and beauty into a multisensory experience. The architecture, defined by a sequence of elegant arches connecting the exterior and interior, creates a dynamic dialogue of light and perspective – a signature element that welcomes visitors into the world of SICIS.
Inside, each area reveals a different expression of the brand. Vetrite and mosaic, SICIS’s iconic materials, interact with new collections of sofas, kitchens, lighting, fabrics, and wallcoverings, offering a seamless narrative of Italian design and craftsmanship. Every detail is conceived and made in Italy, celebrating precision, creativity, and the art of living beautifully.
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